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FORD INDIA - CORPORATE PROFILE

FORD INDIA - CORPORATE PROFILE

Ford India - Corporate Profile

Ford has been making in India, for India and the world, at its integrated manufacturing facilities in Chennai, Tamil Nadu and Sanand, Gujarat. The company, since commencing operations in India in 1995, has invested more than US$ 2 billion and is committed to building a sustainable, profitable business in one of the world's fastest-growing auto markets.

Today, Ford India’s integrated manufacturing facility at Maraimalai Nagar, near Chennai, produces award-winning range of products including the Ford EcoSport and Ford Endeavour. The world-class manufacturing plant in Sanand manufactures Ford Figo, Ford Aspire and Ford Freestyle.

Committed to bringing products that Indian customers want and value, Ford today offers products to meet diverse needs of its customers – ranging from entry-level hatchback and sedan Figo & Aspire to CUVs/SUVs Freestyle, EcoSport & Endeavour. The power of choice provided by Ford also extends to powertrains – 1.2L & 1.5L petrol engine options and 1.5L & 2.0L EcoBlue diesel engine options – paired to different products.

Ford remains committed to India as a centre of excellence for small cars and low displacement engines for both the domestic market and exports. Following an accelerated export plan, Ford exports Figo, Aspire, and EcoSport to over 70 markets around the world. Ford India has an installed manufacturing capacity of 610,000 engines and 440,000 vehicles a year.

Beside new products, Ford continues to grow closer to customers with the continued expansion of its nationwide dealership network as well as world-class after-sales offerings. As of December 2020, Ford has 485 sales and service touchpoints in 266 cities across India.

To enhance affordability, Ford has introduced many pioneering initiatives such as Service Price Promise, which allows customers to calculate their vehicles’ periodic maintenance cost even before booking the service. Ensuring customer convenience, Ford has appointed Retail distributors to sell Ford Genuine parts across the country. The retail distribution has led to Ford Genuine parts today being available across 3,500 touchpoints -- 2000 of those are independent repair shops.  

Ford presently employs more than 14,000 hard-working, dedicated people across its operations in India which also include Global Business Services, with offices in Chennai, New Delhi, and Coimbatore.

Driving innovation from India, Ford has set up a new Global Technology & Business Center in Chennai with an investment of over US$200 million. The centre, once fully staffed, will make Chennai Ford’s second-largest centre of employment globally after Dearborn, United States. The Global Technology and Business Center will host Ford’s third global product development centre in the Asia Pacific and employ Indian engineers, scientists and skilled workers. It also will feature a wide range of laboratories and testing facilities for both full vehicles and components, enabling Ford to conduct extensive testing of future vehicles in India.

With the company’s global focus on Smart Mobility, Ford envisions to be the most trusted mobility brand in India too and has invested in Zoomcar as its first foray into the mobility services space. The partnership supports the company ’s vision to develop services that will make it easier for people to move to cities using multiple modes of transportation.

Ford, with its unit Smart Mobility LLC, has been working with the cities of Indore, Hyderabad and Mumbai to find innovative mobility solutions. While in Mumbai and Hyderabad, Ford is helping design an integrated mobility solution for multimodal transport and in Indore, the company is supporting city authorities in encouraging the use of the public transit system and improving general road safety.

Ford’s commitment to India is not just business-centric. At the heart of our business plans are people and communities. Going further with its CSR philosophy, Ford continues to play a significant role in addressing issues in the areas of Education, Sustainability and Auto Safety – with campaigns like Happy Schools, Sujal and Cartesy in India.

Ford has been making in India, for India and the world, at its integrated manufacturing facilities in Chennai, Tamil Nadu and Sanand, Gujarat. The company, since commencing operations in India in 1995, has invested more than US$ 2 billion and is committed to building a sustainable, profitable business in one of the world's fastest-growing auto markets.

Today, Ford India’s integrated manufacturing facility at Maraimalai Nagar, near Chennai, produces award-winning range of products including the Ford EcoSport and Ford Endeavour. The world-class manufacturing plant in Sanand manufactures Ford Figo, Ford Aspire and Ford Freestyle.

Committed to bringing products that Indian customers want and value, Ford today offers products to meet diverse needs of its customers – ranging from entry-level hatchback and sedan Figo & Aspire to CUVs/SUVs Freestyle, EcoSport & Endeavour. The power of choice provided by Ford also extends to powertrains – 1.2L & 1.5L petrol engine options and 1.5L & 2.0L EcoBlue diesel engine options – paired to different products.

Ford remains committed to India as a centre of excellence for small cars and low displacement engines for both the domestic market and exports. Following an accelerated export plan, Ford exports Figo, Aspire, and EcoSport to over 70 markets around the world. Ford India has an installed manufacturing capacity of 610,000 engines and 440,000 vehicles a year.

Beside new products, Ford continues to grow closer to customers with the continued expansion of its nationwide dealership network as well as world-class after-sales offerings. As of December 2020, Ford has 485 sales and service touchpoints in 266 cities across India.

To enhance affordability, Ford has introduced many pioneering initiatives such as Service Price Promise, which allows customers to calculate their vehicles’ periodic maintenance cost even before booking the service. Ensuring customer convenience, Ford has appointed Retail distributors to sell Ford Genuine parts across the country. The retail distribution has led to Ford Genuine parts today being available across 3,500 touchpoints -- 2000 of those are independent repair shops.  

Ford presently employs more than 14,000 hard-working, dedicated people across its operations in India which also include Global Business Services, with offices in Chennai, New Delhi, and Coimbatore.

Driving innovation from India, Ford has set up a new Global Technology & Business Center in Chennai with an investment of over US$200 million. The centre, once fully staffed, will make Chennai Ford’s second-largest centre of employment globally after Dearborn, United States. The Global Technology and Business Center will host Ford’s third global product development centre in the Asia Pacific and employ Indian engineers, scientists and skilled workers. It also will feature a wide range of laboratories and testing facilities for both full vehicles and components, enabling Ford to conduct extensive testing of future vehicles in India.

With the company’s global focus on Smart Mobility, Ford envisions to be the most trusted mobility brand in India too and has invested in Zoomcar as its first foray into the mobility services space. The partnership supports the company ’s vision to develop services that will make it easier for people to move to cities using multiple modes of transportation.

Ford, with its unit Smart Mobility LLC, has been working with the cities of Indore, Hyderabad and Mumbai to find innovative mobility solutions. While in Mumbai and Hyderabad, Ford is helping design an integrated mobility solution for multimodal transport and in Indore, the company is supporting city authorities in encouraging the use of the public transit system and improving general road safety.

Ford’s commitment to India is not just business-centric. At the heart of our business plans are people and communities. Going further with its CSR philosophy, Ford continues to play a significant role in addressing issues in the areas of Education, Sustainability and Auto Safety – with campaigns like Happy Schools, Sujal and Cartesy in India.