• Ford India sold 9,061 vehicles in January in combined domestic wholesales and exports
• Domestic wholesales in January remained steady at 6,647 units despite weak demand due to a rollback in excise duty concessions
• Announced extension of Happy Schools Program around its upcoming plant in Sanand, Gujarat

NEW DELHI, India, February 02, 2015 –– Ford India sold 9,061 vehicles in combined domestic wholesales and exports in January, compared to 10,634 vehicles in the corresponding month last year.

January domestic wholesales remained steady at 6,647 vehicles against 6,706 units in the same month last year. Ford exported 2,414 cars in the past month compared to 3,928 units in January 2014.

“Our domestic wholesales have remained steady in January. The rollback of excise duty concessions has further contributed to the prevailing low consumer sentiment,” said Anurag Mehrotra, vice president for Marketing, Sales & Service at Ford India.

“Automotive industry is one of the biggest contributors to GDP. While we welcome RBI’s recent move to reduce interest rates, a lot more needs to be done to restore the sector on a growth trajectory. We hope that the government will continue its pro-consumer, industry-friendly reform policy and introduce measures to boost demand in the upcoming budget.”

In January, Ford extended its association with Jaipur Literature Festival as an exclusive host for SAMVAD, an arena dedicated for children.

Going further in its commitment to a better world, Ford announced the expansion of its “Happy Schools” program during the festival. The Happy School program has been launched across 20 schools in Chennai. The program has been extended to Sanand, Gujarat where Ford India will provide safe drinking water to 30 government sponsored kindergartens covering 18 villages.

With its focus on SMART Mobility experiments, Ford announced its Share-Car Pilot Project for India.

Under the experiment, the company will pilot a car-sharing concept in Bangalore allowing small groups, such as co-workers, apartment dwellers and families, to share a vehicle among multiple drivers. Ford also announced the winners of its Innovate Mobility Challenge Series that aimed to leverage real-time vehicle data to address local mobility issues in several cities across the globe, including Mumbai, Chennai and New Delhi.

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