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Ford Brings Iconic Ford Mustang to India
Thu, Jan 28,2016
  • Sporting a sleek new design, world-class power, and innovative technologies, the new Ford Mustang epitomizes the passion and driving enjoyment inherent in all Ford vehicles
  • New Mustang highlights Ford’s commitment to innovation in India
  • Mustang sets new performance and dynamics benchmarks for the brand with world-class handling, more precise steering control and enhanced ride comfort
  • Ford’s biggest-ever product line-up in India means it now offers a vehicle to suit the needs of nearly every consumer

DELHI, India, January 28, 2016 – This year, Ford is giving Indian consumers their first opportunity to own the iconic Ford Mustang for themselves.

Debuting ahead of the Delhi Auto Expo 2016 and set to hit Indian showrooms later this year, the new Mustang will bring the world-class performance and refinement of Ford’s iconic pony car to India’s roads.

“Throughout its long history, the Mustang has been a symbol of optimism and confidence for people all over the world,” said Nigel Harris, president, Ford India. “The new Mustang is a modern interpretation of the American icon and we are thrilled to be giving our customers in India the opportunity to experience this piece of automotive history for the first time.”

Since the Mustang first went on sale in 1964, Ford has sold more than 9 million vehicles. It has made thousands of appearances in film, television, music and video games and is the world’s most-liked vehicle on Facebook. With the new Mustang, Ford is taking the car global for the first time.

Unmistakable design

The clean-sheet design of the new Mustang evokes the essential character of the brand, retaining key design elements – including the long sculpted hood and short rear deck – with contemporary execution. A lower, wider stance with a reduction in roof height, and wider rear fenders and track are the key design features that define the new Mustang.

Inside, drivers will find information and controls all readily accessible in the aviation-inspired cockpit, which is executed with the highest degree of craftsmanship ever found in a Mustang. A large, high-definition display screen puts vehicle information right in front of the driver in the roomier cabin, while improved ergonomics and tactile switches and knobs provide better control.

The increased width and a new rear suspension contribute to improved shoulder and hip room for rear-seat passengers, and a more usefully shaped trunk can accommodate two golf bags.

Engineered with passion

Ford engineers equipped the Mustang with new front and rear suspension systems. At the front, a new perimeter subframe helps to stiffen the structure while reducing mass, providing a better foundation for more predictable wheel control that benefits handling, steering and ride.

At the rear is an all-new integral-link independent rear suspension. The geometry, springs, dampers and bushings all have been specifically modified and tuned for this high-performance application. New aluminum rear knuckles help reduce unsprung mass for improved ride and handling.

The new Mustang comes equipped with the latest edition of the throaty 5.0-liter V8, now featuring an upgraded valvetrain and cylinder heads that yield more than 420 horsepower and 529 Nm of torque. A new intake manifold improves low-speed breathing for better fuel economy, idle stability and emissions.

The Smartest Mustang ever

The new Mustang features a range of smart technologies providing drivers with enhanced information, control, and connectivity when they want it.

Ford’s award-winning SYNC connectivity system allows drivers to control their in-car entertainment using voice commands, keeping their hands on the wheel and eyes on the road. Premium features like navigation, push button start, passive entry, power folding mirrors, and a rear camera are standard on the all-new Mustang to enhance the driving experience.

Putting drivers in greater control of the open road, Selectable Drive Modes (SDM), allow them to easily toggle between normal, snow/wet, sport and track modes to quickly adjust steering effort, engine response, and transmission and electronic stability control settings. And MyColor gauges and ambient lighting help drivers to customize the vehicle’s interior lighting color to their preferences.

“The new Ford Mustang is a one-of-a-kind vehicle and is going to appeal to Indian drivers who value the style, performance and heritage that the Mustang name brings,” said Harris. “With advanced new technology, an iconic design and world-class power, it truly sets a new standard.”

Contacts
Kapil Sharma
+91-9873078122
ksharma6@ford.com
Nikhil Gulati
+91-9810584415
gnikhil1@ford.com
Madhulika Singh
+91-9999316705
madhulika.singh@bm.com

 

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  • Sporting a sleek new design, world-class power, and innovative technologies, the new Ford Mustang epitomizes the passion and driving enjoyment inherent in all Ford vehicles
  • New Mustang highlights Ford’s commitment to innovation in India
  • Mustang sets new performance and dynamics benchmarks for the brand with world-class handling, more precise steering control and enhanced ride comfort
  • Ford’s biggest-ever product line-up in India means it now offers a vehicle to suit the needs of nearly every consumer

DELHI, India, January 28, 2016 – This year, Ford is giving Indian consumers their first opportunity to own the iconic Ford Mustang for themselves.

Debuting ahead of the Delhi Auto Expo 2016 and set to hit Indian showrooms later this year, the new Mustang will bring the world-class performance and refinement of Ford’s iconic pony car to India’s roads.

“Throughout its long history, the Mustang has been a symbol of optimism and confidence for people all over the world,” said Nigel Harris, president, Ford India. “The new Mustang is a modern interpretation of the American icon and we are thrilled to be giving our customers in India the opportunity to experience this piece of automotive history for the first time.”

Since the Mustang first went on sale in 1964, Ford has sold more than 9 million vehicles. It has made thousands of appearances in film, television, music and video games and is the world’s most-liked vehicle on Facebook. With the new Mustang, Ford is taking the car global for the first time.

Unmistakable design

The clean-sheet design of the new Mustang evokes the essential character of the brand, retaining key design elements – including the long sculpted hood and short rear deck – with contemporary execution. A lower, wider stance with a reduction in roof height, and wider rear fenders and track are the key design features that define the new Mustang.

Inside, drivers will find information and controls all readily accessible in the aviation-inspired cockpit, which is executed with the highest degree of craftsmanship ever found in a Mustang. A large, high-definition display screen puts vehicle information right in front of the driver in the roomier cabin, while improved ergonomics and tactile switches and knobs provide better control.

The increased width and a new rear suspension contribute to improved shoulder and hip room for rear-seat passengers, and a more usefully shaped trunk can accommodate two golf bags.

Engineered with passion

Ford engineers equipped the Mustang with new front and rear suspension systems. At the front, a new perimeter subframe helps to stiffen the structure while reducing mass, providing a better foundation for more predictable wheel control that benefits handling, steering and ride.

At the rear is an all-new integral-link independent rear suspension. The geometry, springs, dampers and bushings all have been specifically modified and tuned for this high-performance application. New aluminum rear knuckles help reduce unsprung mass for improved ride and handling.

The new Mustang comes equipped with the latest edition of the throaty 5.0-liter V8, now featuring an upgraded valvetrain and cylinder heads that yield more than 420 horsepower and 529 Nm of torque. A new intake manifold improves low-speed breathing for better fuel economy, idle stability and emissions.

The Smartest Mustang ever

The new Mustang features a range of smart technologies providing drivers with enhanced information, control, and connectivity when they want it.

Ford’s award-winning SYNC connectivity system allows drivers to control their in-car entertainment using voice commands, keeping their hands on the wheel and eyes on the road. Premium features like navigation, push button start, passive entry, power folding mirrors, and a rear camera are standard on the all-new Mustang to enhance the driving experience.

Putting drivers in greater control of the open road, Selectable Drive Modes (SDM), allow them to easily toggle between normal, snow/wet, sport and track modes to quickly adjust steering effort, engine response, and transmission and electronic stability control settings. And MyColor gauges and ambient lighting help drivers to customize the vehicle’s interior lighting color to their preferences.

“The new Ford Mustang is a one-of-a-kind vehicle and is going to appeal to Indian drivers who value the style, performance and heritage that the Mustang name brings,” said Harris. “With advanced new technology, an iconic design and world-class power, it truly sets a new standard.”

Contacts
Kapil Sharma
+91-9873078122
ksharma6@ford.com
Nikhil Gulati
+91-9810584415
gnikhil1@ford.com
Madhulika Singh
+91-9999316705
madhulika.singh@bm.com

 

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