- One-Millionth Indian customer – Nikhil Kakkar from New Delhi – takes delivery of Ford Freestyle, India’s leading Compact Utility Vehicle as One Millionth vehicle
- Ford continuing to Make-in-India since 1998; Ford Figo & Ford EcoSport among the most popular models in Ford’s history in India
- With over US$2Bn Commitment till date; Continuing to stay focused on Strong Brand, Right Products, Competitive Cost and Effective Scale to build a sustainable profitable business
NEW DELHI, July 17, 2018 – Ford India today joined the elite group of automakers in the country and welcomed its One-Millionth customer in India.
In a special ceremony, characteristic of the company’s Feels Like Family promise, Ford India’s president and managing director, Anurag Mehrotra welcomed Nikhil Kakkar from New Delhi, the company’s millionth Indian customer at Dwarka Ford and delivered Ford Freestyle, India’s first Compact Utility Vehicle.
“We are proud and excited to reach One million customers in India and remain indebted to our customers for their faith and trust,” said Anurag Mehrotra, president & managing director, Ford India. “Our unrelenting focus on India strategic pillars - Strong Brand, Right Products, Competitive Cost and Effective Scale – continue to ensure that we grow faster than the industry & bring more customers to the Ford family.”
In India since 1998, Ford has invested more than US$ 2 billion and remains committed to building a sustainable, profitable business in one of the world's fastest-growing auto markets.
Known for Safety and Quality, Ford has brought some of the most renowned nameplates to the Indian market, with Ikon, Endeavour, Fiesta, Figo, and EcoSport being the most-selling ones in India.
Committed to bringing products that Indian customers want and value, Ford’s product line-up today offers a vehicle to suit the needs of every consumer – ranging from Entry level hatchback and sedan in Figo and Aspire to CUV like Freestyle and SUVs like EcoSport & Endeavour. Ford portfolio in India also includes the iconic Mustang, world’s top-selling sports car in the world.
The power of choice provided by Ford also extends to powertrains – from the 1L EcoBoost to the 5L V8 Engine.
Along-side new products, Ford has continued to grow closer to customers with the continued expansion of its nationwide dealership network as well as world-class after-sales offerings. Presently, Ford has more than 465 sales and service outlets in 267 cities across India.
To enhance affordability, Ford has introduced many pioneering initiatives such as Service Price Promise, which allows customers to calculate the vehicles’ periodic maintenance costs even before booking the service at the dealership. The website also includes parts prices online for customers, ensuring transparency.
To strengthen customer convenience, Ford has appointed Retail distributors to sell Ford Genuine parts across the country. The retail distribution has led to Ford Genuine parts today being available across 3,500 touchpoints -- 2000 of those are independent repair shops.
About Ford in India
Established in 1995, Ford in India manufactures and exports automobiles and engines made at its integrated manufacturing facility in Chennai, Tamil Nadu and Sanand, Gujarat. Ford’s current range of award-winning products in India includes the Ford EcoSport, Ford Figo, Ford Fiesta, Ford Figo Aspire, and Ford Endeavour. Ford Operations in India also include Global Business Services, with offices in Chennai, New Delhi and Coimbatore. Registered as Ford Motor Pvt. Ltd. (FMPL) as a legal entity, Global Business Services provides innovative solutions to nearly every Ford locations around the world in areas of Information Technology, Product Engineering, Finance and Accounting, Automotive Financing, Material, Planning & Logistics, Marketing Sales and Service, Analytics, and Purchasing. Ford currently employs more than 14,000 hard-working, dedicated men and women across its operations in India. For more information, visit www.india.ford.com
- One-Millionth Indian customer – Nikhil Kakkar from New Delhi – takes delivery of Ford Freestyle, India’s leading Compact Utility Vehicle as One Millionth vehicle
- Ford continuing to Make-in-India since 1998; Ford Figo & Ford EcoSport among the most popular models in Ford’s history in India
- With over US$2Bn Commitment till date; Continuing to stay focused on Strong Brand, Right Products, Competitive Cost and Effective Scale to build a sustainable profitable business
NEW DELHI, July 17, 2018 – Ford India today joined the elite group of automakers in the country and welcomed its One-Millionth customer in India.
In a special ceremony, characteristic of the company’s Feels Like Family promise, Ford India’s president and managing director, Anurag Mehrotra welcomed Nikhil Kakkar from New Delhi, the company’s millionth Indian customer at Dwarka Ford and delivered Ford Freestyle, India’s first Compact Utility Vehicle.
“We are proud and excited to reach One million customers in India and remain indebted to our customers for their faith and trust,” said Anurag Mehrotra, president & managing director, Ford India. “Our unrelenting focus on India strategic pillars - Strong Brand, Right Products, Competitive Cost and Effective Scale – continue to ensure that we grow faster than the industry & bring more customers to the Ford family.”
In India since 1998, Ford has invested more than US$ 2 billion and remains committed to building a sustainable, profitable business in one of the world's fastest-growing auto markets.
Known for Safety and Quality, Ford has brought some of the most renowned nameplates to the Indian market, with Ikon, Endeavour, Fiesta, Figo, and EcoSport being the most-selling ones in India.
Committed to bringing products that Indian customers want and value, Ford’s product line-up today offers a vehicle to suit the needs of every consumer – ranging from Entry level hatchback and sedan in Figo and Aspire to CUV like Freestyle and SUVs like EcoSport & Endeavour. Ford portfolio in India also includes the iconic Mustang, world’s top-selling sports car in the world.
The power of choice provided by Ford also extends to powertrains – from the 1L EcoBoost to the 5L V8 Engine.
Along-side new products, Ford has continued to grow closer to customers with the continued expansion of its nationwide dealership network as well as world-class after-sales offerings. Presently, Ford has more than 465 sales and service outlets in 267 cities across India.
To enhance affordability, Ford has introduced many pioneering initiatives such as Service Price Promise, which allows customers to calculate the vehicles’ periodic maintenance costs even before booking the service at the dealership. The website also includes parts prices online for customers, ensuring transparency.
To strengthen customer convenience, Ford has appointed Retail distributors to sell Ford Genuine parts across the country. The retail distribution has led to Ford Genuine parts today being available across 3,500 touchpoints -- 2000 of those are independent repair shops.
About Ford in India
Established in 1995, Ford in India manufactures and exports automobiles and engines made at its integrated manufacturing facility in Chennai, Tamil Nadu and Sanand, Gujarat. Ford’s current range of award-winning products in India includes the Ford EcoSport, Ford Figo, Ford Fiesta, Ford Figo Aspire, and Ford Endeavour. Ford Operations in India also include Global Business Services, with offices in Chennai, New Delhi and Coimbatore. Registered as Ford Motor Pvt. Ltd. (FMPL) as a legal entity, Global Business Services provides innovative solutions to nearly every Ford locations around the world in areas of Information Technology, Product Engineering, Finance and Accounting, Automotive Financing, Material, Planning & Logistics, Marketing Sales and Service, Analytics, and Purchasing. Ford currently employs more than 14,000 hard-working, dedicated men and women across its operations in India. For more information, visit www.india.ford.com